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Home > Press Releases > Get More from Your Showroom
Get More from Your Showroom
Picture the scene; you have just opened a new showroom and all your products be it cars, sofas or carpets are all glistening under the newly fitted lighting arrangements but there is still something missing that you just cannot but your finger on.
Maybe it’s the fact that the showroom resembles the sparkling clinical areas of a hospital rather than a welcoming space that makes customers feel relaxed, or it may be that the reception area looks lost in the vast space that surrounds it, but the question is how to get round this problem?
The answer is a relatively simple one; Plants. Research has shown that not only do large showroom plants improve the aesthetics of furniture and car showrooms but that they can also encourage customers to spend more.
In Norway, an ordinary shopping centre was transformed into a ‘green’ biological space after a Norwegian Investment company manager, Ingebjorg Alfsen, witnessed the powerful effects business plant displays have on employees and customers.
A survey conducted after plant displays had been introduced found that not only were there more visitors to the centre but that shoppers were staying for longer thus spending more!
As a Director of Fosters Breathing Space, a leading supplier of large planted showroom displays and reception plants for lobby areas, Daniel Foster knows only too well the effect business plant displays can make to large business spaces such as car showrooms.
“First impressions count and the use of reception plants can have a positive lasting effect on customers especially in buildings that can feel cold and clinical. Here at Fosters we work closely with our customers to create planted showroom displays that both enhance the décor of a showroom and make use of the available space.”
“Before we install any plants we take into consideration all aspects of the environment to ensure that we only place suitable species in certain conditions. There are a number of species that work better with one another and our experience can help you to avoid creating a jungle rather than a stylish planted display.”
Having supplied showroom plants to large multi national companies such as BMW and Honda Fosters Breathing Space provide large showroom display plants that meet the highest standards and requirements and even provide an optional maintenance service to ensure that your large showroom plant displays always look their best.
Maybe it’s the fact that the showroom resembles the sparkling clinical areas of a hospital rather than a welcoming space that makes customers feel relaxed, or it may be that the reception area looks lost in the vast space that surrounds it, but the question is how to get round this problem?
The answer is a relatively simple one; Plants. Research has shown that not only do large showroom plants improve the aesthetics of furniture and car showrooms but that they can also encourage customers to spend more.
In Norway, an ordinary shopping centre was transformed into a ‘green’ biological space after a Norwegian Investment company manager, Ingebjorg Alfsen, witnessed the powerful effects business plant displays have on employees and customers.
A survey conducted after plant displays had been introduced found that not only were there more visitors to the centre but that shoppers were staying for longer thus spending more!
As a Director of Fosters Breathing Space, a leading supplier of large planted showroom displays and reception plants for lobby areas, Daniel Foster knows only too well the effect business plant displays can make to large business spaces such as car showrooms.
“First impressions count and the use of reception plants can have a positive lasting effect on customers especially in buildings that can feel cold and clinical. Here at Fosters we work closely with our customers to create planted showroom displays that both enhance the décor of a showroom and make use of the available space.”
“Before we install any plants we take into consideration all aspects of the environment to ensure that we only place suitable species in certain conditions. There are a number of species that work better with one another and our experience can help you to avoid creating a jungle rather than a stylish planted display.”
Having supplied showroom plants to large multi national companies such as BMW and Honda Fosters Breathing Space provide large showroom display plants that meet the highest standards and requirements and even provide an optional maintenance service to ensure that your large showroom plant displays always look their best.